About

Who is kings Collab?

From Broadcast to Digital to strategy: A Creative Journey That Delivers Results

For nearly two decades, I've been telling stories that move people to action. What started as a passion for video production has evolved into a strategic creative studio that helps campaigns, causes, and brands break through the noise and connect with their audiences in meaningful ways.

The Journey

My path began in the early days of broadcast television, but I quickly recognized that the media landscape was shifting. While others clung to traditional approaches, I embraced the evolution—from TV to digital to social—always staying ahead of the curve. This foresight has been crucial for my clients, allowing them to reach audiences where they actually are, not where we wish they were.

Over 18 years, I've had the privilege of working with some of the most recognizable names in the world: Google, Volkswagen, The Olympics, Twitter, BP, W Hotels, and Lyft. But it's the political and advocacy work that truly drives me—two presidential campaigns, countless state and local races, and causes that fight for justice and change.

What Sets Us Apart

Speed Without Compromise: In politics and advocacy, timing is everything. I've built systems and approaches that allow us to move fast without sacrificing quality. When the Democratic Legislative Campaign Committee needed a punchy, mobilizing video, we delivered a design-driven piece that was adaptable across all platforms—because in politics, you don't get second chances.

Creative Problem Solving: When Merit America needed to tell a compelling story about adult education but had no budget for original footage, we curated high-end stock footage so seamlessly that it felt like a custom shoot. The result? A narrative that connected with struggling adults looking to upgrade their skills, showing them a path forward while balancing the realities of parenthood and work.

Strategic Storytelling: Every frame serves a purpose. For the Cystic Fibrosis Foundation, we transformed existing assets into a piece that didn't just inform—it moved people to act. The video became the centerpiece of their fundraiser and evolved into their ongoing PSA campaign.

The Results That Matter

My clients don't just get videos—they get outcomes:

  • Mobilization: DLCC's grassroots campaigns that drive action and donations

  • Awareness: Merit America's story that transforms how people see adult education opportunities

  • Fundraising: Cystic Fibrosis Foundation pieces that directly impact their bottom line

  • Engagement: Priorities USA testing campaigns that identified the most effective messaging approaches

Why This Work Matters

I've witnessed firsthand the shift from TV dominance to the current landscape where vertical videos and mobile-first content rule. This evolution isn't just technical—it's cultural. Today's audiences consume content differently, and successful campaigns understand this.

Whether it's creating six different testing videos for Priorities USA to find the perfect voter mobilization approach, or developing brand campaigns for major corporations, the underlying principle remains the same: authentic storytelling that drives real results.

Looking Forward

Every project is an opportunity to push boundaries. In a world of endless content, we create videos that stop people mid-scroll and compel them to take action. We don't just adapt to change—we anticipate it.

The landscape will continue to evolve, platforms will rise and fall, but one thing remains constant: the power of a well-told story to move hearts, change minds, and drive action.

Ready to tell your story? Let's create something that doesn't just look good—let's create something that works.